Awaiting the Turning Point of Print Media
PRINDONESIA.CO | Wednesday, March 06, 2019
Awaiting the Turning Point of Print Media

JAKARTA, PRINDONESIA.CO - The meeting chaired by the Chairperson of the Alwi Hamu SPS for the period 2019 - 2023 took place at the Press Council Building, Jakarta, Thursday (2/28/2019). In front of the entire board, Alwi assured that in the midst of the ups and downs of the press industry, especially the print media, not all of them had fallen. This is evidenced by the growth of several print media in the area. "It has become the responsibility of SPS to provide motivation to all press companies to continue to innovate and develop," he said. One way, according to the leader of the Fajar group, Makassar, is to improve human resource capabilities.

The same thing is believed by Tri Agung Kristanto from KOMPAS. According to him, print media will continue to exist, but must be accompanied by innovation. "In the current era, print media is unlikely to continue to live if not supported by a digital platform. "On the contrary, the media, which has been born from the print media since the beginning, cannot fully rely solely on digital media, then negate the printed version," he said.

Even if the media spread its wings to digital, according to the man who is familiarly called Mas Tra, it should be paid. Because, the news presented by strong journalism is confirmed news. Clear journalism is journalism that requires public involvement. "For that, he must pay," he concluded.

Interestingly, he actually monitored the signs that the print media would return to its heyday. Business Insider reported that there were 2,200 journalists in the United States who were laid off. However, the most "lay off" employees are not print media companies, but online media. BuzzFeed, an online media that focuses on spreading celebrity information and gossip, will lay off 800 employees. The Huffington Post, a citizen-based media journalism, will also do the same for 200 of its employees.

It could be the background because there are too many hoaxes and fake news. This condition made the people begin to leave the digital world and choose to read the print media again. This also may encourage business people such as Amazon owner Jeff Bezos; Alibaba, Jack Ma; until the wife of the late Steve Jobs, Laurene Powell Jobs, was busy buying shares in media companies.

Must be anticipated

This condition must be anticipated. Especially in Indonesia, hoaks spread so abundantly on social media. The growth of social media and online media has not been balanced by the trust of advertisers. So, many of them are struggling to use the clickbait formula. "This strategy has increasingly added to public distrust of information coming from digital platforms," ??said Press Council Chairperson Yosep Adi Prasetyo who was present that afternoon.

For this reason, Stanley, as he was fondly called, invited SPS to continue to maintain the existence of print media and professional journalism. Because, whatever the platform, journalism values ??must be maintained. He believes this industry will not become extinct as long as humans still need information. "Who confirmed the truth of the information if not a journalist?" He said, asking. (rtn)

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